At-Home Keratin Treatment Kits

Gussi's Two-Piece Kit Clarifies and Prepares Hair for Treatment

Gussi's salon-quality At-Home Keratin Treatment Kit helps to nourish hair with hydrating and strengthening proteins to repair damage, boost shine and increase smoothness. The kit contains the brand's clarifying Squeaky Clean Priming Shampoo and the Smooth Operator Keratin Treatment, a powerful duo that supports fine, thick and coarse hair. The treatment is a foam product, so that those who are doing the DIY keratin treatment at home will know where they've distributed the product.

While those with short hair may be able to get two uses out of the kit, the brand recommends that those with shoulder-length or longer hair use all of the treatment provided.

To maintain the health of hair regularly, the brand also sells a Protection Plan Upkeep Conditioner separately.

DIY Beauty
The trend of DIY beauty products and treatments presents an opportunity for businesses to create and market at-home beauty products like Gussi's At-Home Keratin Treatment Kit.
Sustainability
In response to growing concerns around sustainability and the environment, businesses can create sustainable and eco-friendly at-home beauty products.
Customization
As consumers become more interested in personalized beauty solutions, a trend of customizable at-home beauty kits presents an opportunity for businesses.

Sectors Adopting This

Beauty
The beauty industry can explore the trend of at-home beauty products like Gussi's At-Home Keratin Treatment Kit to meet the growing demand for DIY beauty solutions.
E-commerce
E-commerce businesses can capitalize on the trend of at-home beauty products by creating and selling innovative and convenient beauty kits online.
Sustainability
The sustainability industry can create eco-friendly at-home beauty solutions to offer consumers more environmentally-conscious and sustainable options.
SCORE
3.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 49%
Activity 47%
Freshness 10%