The Asus ROG Glacier Blue laptops have been announced by the technology brand as a style-focused lineup of solutions that will provide avid gamers with an unexpectedly chic way to stay connected.
The new laptop finish option will be available for the Zephyrus S GX502, Zephyrus M GU502, and Strix G G531 and G731 laptops, and are expected to launch later this year in Q3 of 2019. This will coincide with cooler weather to make the systems more applicable for consumers who are looking to upgrade their gear with an attention to style.
The Asus ROG Glacier Blue laptops have a crisp color profile that has been expertly achieved by the brand using a specialized process that also helps the unit to resist fingerprints, blemishes and more.
Why This Trend Is Growing
- Style-focused Gaming Laptops
- Opportunity for technology brands to develop gaming laptops with chic finishes and attention to aesthetics.
- Specialized Color Profiles
- Potential for brands to create unique color profiles for laptops that resist fingerprints and blemishes.
- Seasonal Laptop Launches
- Opportunity for laptop manufacturers to time their product releases with the seasons to appeal to style-conscious consumers.
Industries Being Reshaped
- Gaming Hardware
- Disruptive innovation opportunity for gaming hardware brands to create stylish, fashion-forward laptops.
- Technology Manufacturing
- Opportunity for technology manufacturers to develop specialized processes for achieving unique laptop color profiles.
- Retail and E-commerce
- Potential for retailers and e-commerce platforms to market seasonal laptop launches as trendy, style-focused products.
