Display-Equipped Console Controllers

Asus Announced a New Xbox Controller with an OLED Screen

Asus has confirmed a new Xbox controller with a built-in OLED screen and display options for PC users. The ‘ROG Raikiri Pro’ boasts a 1.3-inch OLED display above the Xbox button, custom animations, and controller profile switching options. The display showcases the battery or microphone status depending on user preference and can be programmed with animations.

The innovative gaming device also offers tri-mode connectivity thanks to its Bluetooth, low-latency 2.4GHz RF mode, and wired USB-C connections. It also arrives with built-in ESS DAC, a 3.5mm headphone jack, a mute button, and compatibility with Asus’ Armoury Crate PC app.

The ‘ROG Raikiri Pro’ will launch sometime in late 2023 on the Asus website and at select retailers.

Image Credit: Asus

Display-equipped Gaming Controllers
Opportunity for gaming companies to innovate by adding interactive displays to traditional console controllers for enhanced user experience and increased engagement.
Tri-mode Connectivity for Gaming Devices
Disruptive innovation potential for gaming hardware companies to incorporate multiple connectivity options for seamless use across a variety of devices and platforms.
Accessories Compatible with Multiple Devices
Opportunity for tech companies to create universal accessories that are compatible with popular gaming consoles and computers.

Sectors Adopting This

Gaming Hardware
The gaming hardware industry can capitalize on adding interactive displays and multiple connectivity options to controllers for enhanced gaming experience.
Tech Accessories
Companies specializing in tech accessories have the opportunity to create universal accessories that can be used across multiple gaming devices and platforms.
PC Gaming
Incorporating tri-mode connectivity and interactive displays in gaming devices can particularly benefit the PC gaming industry, providing enhanced control and flexibility for users.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 32%
Activity 11%
Freshness 15%

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