Asher Penn's Series For the Bad Day Magazine Issue 5 Launch

 - Jul 31, 2009   Updated: Jun 20 2011
References: asherpenn.net & magic-pony
Asher Penn's Heart Painting Series is certainly thought-provoking. Using a heart as a window is an interesting idea for so many reasons, especially considering that there was such a wide range of subjects inside each heart.

Asher Penn's Heart Painting Series was part of the Bad Day Magazine Issue 5 Launch at Narwhal Gallery in Toronto, Canada.

Each of the pieces retailed for a very reasonable $100.

Implications - This compelling artwork uses the power of emotional appeal to garner attention from consumers. This tactic is a great way to stand out in a competitive market and gain prestige over competitors. Businesses should consider how to use elements of nostalgia and sentimentality to sell products through advertising as well as incorporate these features into the commodity itself.