adidas YEEZY introudces a new tonal iteration of the signature YEEZY 700 V3 sneaker model in a colorway entitled 'Arzareth.' The new update is full of cool tonal hues with blue colors detailing most of the upper and accented further with contrasting hits of gray and white streaks.
This is seen through the monofilament engineered upper informed by mesh materials. Another standout component of the latest sneaker update is the glow in the dark element that informs the clear TPU cage that holds the entire sneaker to its structure. Beneath this technical construction is a black bootie made from neoprene in order to hold the foot comfortable in a sock-like fit. The rest of the sneaker includes a PU encapsulated within the EVA foam shell.
Image Credit: adidas
What's Driving This Trend
- Glow-in-the-dark Footwear
- Opportunity to incorporate glow-in-the-dark elements in footwear designs for enhanced customer experience.
- Tonal Colorway Designs
- Chance to experiment with unique tonal color combinations and create visually appealing footwear designs.
- Technical Construction Techniques
- Potential to explore innovative technical construction techniques for creating comfortable and durable footwear designs.
Who This Affects Most
- Sports Footwear
- Opportunity for sports footwear brands to incorporate cool technical elements in their designs for advanced performance and style.
- Fashion Footwear
- Chance for fashion footwear companies to experiment with unique tonal colors and glow-in-the-dark elements to create visually appealing footwear designs for their customers.
- Materials Manufacturing
- Prospect for companies in the materials manufacturing industry to further develop and improve on mesh and neoprene materials for comfortable and durable footwear designs.
