When navigating an unfamiliar place, it can be difficult to locate what one needs, especially if they speak a different language, however with the AroundMe app, travelers can easily find out where they have to go to access something that interests them.
Through the app, users can select a range of different location options, such as banks and ATMs, bars, cinemas, coffee shops, hotels, hospitals, local guide services, gas stations, parking areas, and much more. After selecting an option, the app will offer a list of nearby locations that suit the user's needs, which are sorted by how close they are to them.
In addition, the app lists upcoming concerts and other entertainment alternatives that the user might be interested in attending, so that they can experience more of the area that they're visiting.
What's Driving This Trend
- Personalized Location-searching
- The trend of personalized location-searching apps like AroundMe offers opportunities for businesses to provide tailored recommendations based on user preferences.
- Convenient Travel Assistance
- The growing popularity of travel assistance apps presents a disruptive innovation opportunity for companies to provide comprehensive and user-friendly services for travelers.
- Enhanced Local Exploration
- The trend of apps like AroundMe that offer information on local attractions and events creates opportunities for businesses to showcase their offerings to a wider audience.
Who This Affects Most
- Travel and Tourism
- The travel and tourism industry can take advantage of personalized location-browsing apps like AroundMe to enhance the overall travel experience for their customers.
- Hospitality
- The hospitality industry can leverage personalized location-searching apps to provide personalized recommendations and convenient services for guests.
- Entertainment
- The entertainment industry can benefit from personalized location-browsing apps by promoting upcoming concerts and events to a targeted audience of travelers.
