Automated Privacy Shield Cameras

The Arlo Essential Indoor Security Camera is Privacy Focused

Incorporating a security camera inside the home is quickly becoming commonplace but causing concern amongst some consumers when it comes to privacy, so the Arlo Essential indoor security camera has been developed to ease concerns.

The camera works easily by being incorporated almost anywhere inside the home and makes use of the built-in Privacy Shield to automatically disable the 1080p HD lens when required. The two-way audio functionality will let users easily communicate with those inside the home or even with intruders.

The Arlo Essential indoor security camera is built with night vision technology to easily capture footage in dark or low-lit environments and is fully compatible for use with a wide range of additional smart home solutions.

Privacy Focused Home Security
Incorporate privacy-focused features into home security technology to ease consumer privacy concerns.
Automated Privacy Control
Utilize automated privacy shields and features in security cameras to provide users with complete control over security footage.
Smart Home Integration
Integrate security cameras with other smart home devices to provide consumers with a complete home security solution.

Who This Affects Most

Home Security
Home security industry has huge opportunities to improve consumer privacy concerns, making it a unique selling proposition.
Smart Home Technology
Innovations in smart home technology can easily incorporate security cameras to make the home more secure.
Privacy Technology
Privacy technology companies can focus on developing privacy features for security cameras to cater to the growing privacy concerns among consumers.
SCORE
2.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 29%
Activity 31%
Freshness 10%