The Apple keynote revealed the new Apple TV remote featuring an emphasis on gaming and user-friendly accessibility.
The new Apple TV features a brand new remote that completely changes the way the Apple TV is used. The remote enables touch functionality and can be controlled through 'Siri' -- Apple's voice command system. The remote also comes equipped with Bluetooth 4.0 and is able to connect directly with your Apple Watch -- this can be used for exercising apps on the Apple TV and simultaneous health monitoring on the Apple Watch. The remote can even control the volume and lasts up to three months on a single charge.
The Apple keynote featured an emphasis on gaming on the new Apple TV, along with other great apps and incredible content. Apple sees the growing use of apps for television and movie experiences and boasts Apple TV as "the future of television coming now."
What's Driving This Trend
- Smart TV Remote Innovation
- Future smart TV remotes will feature touch and voice-enabled functionalities, expanding the range of possible TV interactions.
- Voice-activated Gaming Platforms
- Companies in the gaming industry can develop voice-activated games for smart TV platforms and capitalize on the trend towards more interactive gaming experiences.
- Multifunctional Wearable Devices
- Wearable companies can explore creating devices that not only track health metrics but can also serve as a remote for smart TV and other devices.
Who This Affects Most
- Consumer Electronics
- Consumer electronics companies can capitalize on the demand for smart TVs and enhanced remote technology by further developing new features and interfaces.
- Entertainment
- The entertainment industry can leverage the trend towards voice-activated technology to create new content and advertising strategies for smart TV platforms.
- Health and Fitness
- Fitness companies can create workout apps specifically for use on smart TVs and wearable devices, offering consumers a more well-rounded health and wellness experience.
