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Toy-Inspired Green Cereals

Kellogg’s and Nickelodeon Created New Apple Jacks Slime Cereal

— July 9, 2022 — Lifestyle
90s and 2000s kids get ready because Kellogg's is injecting a dose of Nickelodeon's iconic green Slime into a favorite cereal to create the all-new Kellogg's Apple Jacks Slime cereal.

For those unfamiliar, Slime Time Live was a show that aired in the early 2000s on Nickelodeon and was known for pouring a bucket of a bright green substance (called Slime) overtop of contestants. Now, this bright green slime is being paired with another popular green item: Apple Jacks cereal. The new Kellogg's Apple Jacks Slime cereal feature toasted orange and green cereal pieces that feature a signature green apple flavor. But as the press release for the new cereal explains, "what makes this Slime-tastic new cereal even more fun are the green flecks that — once milk is added — turn the milk a vibrant shade of Nickelodeon Slime green right before your eyes."

Kellogg's Apple Jacks Slime is now available at retailers nationwide for a limited time

Image Credit: Kellogg's
Trend Themes
1. Retro-inspired Foods - Opportunity for creating nostalgic food items that resonate with younger consumers who are drawn to the familiarity of childhood brands and icons
2. Interactive Food Experiences - Incorporating interactive elements to food experiences can create excitement and increase engagement with customers
3. Limited Edition Foods - Creating limited edition foods can help drive sales and create a sense of urgency for customers to purchase
Industry Implications
1. Food and Beverage - Brands in this industry can look to create unique limited edition food items that appeal to younger demographics for a successful product launch
2. Entertainment - Opportunity to collaborate with food and beverage brands to create unique products that tie in with popular shows or movies
3. Marketing and Advertising - Opportunity to incorporate nostalgic elements into marketing campaigns for food and beverage brands to create a sense of connection with younger consumers
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