Plastic-Negative Beauty Brands

AORA MÉXICO Launched a Buy 1, Remove 9X the Plastic Initiative

Clean, plastic-free beauty brand AORA MÉXICO is officially certified Plastic Negative by rePurpose Global, and it's amping up its mission to fight plastic pollution and fight overconsumption.

Thanks to the use of durable, recyclable, and timeless materials like tin, aluminum, and wood, AORA's packaging is 100% plastic-free, recycle-ready, and made to be reused, repurposed and cherished in beauty routines.

In partnership with rePurpose Global, AORA MÉXICO will fund the recovery of plastic pollution through its Buy 1, Remove 9X the Plastic initiative, which calls attention to the fact that for every plastic product recycled around the world, nine are not. To tackle this concern head-on, for every AORA product sold, nine times the plastic pollution will be removed.

SCORE
6.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 66%
Activity 73%
Freshness 42%

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