Nature-Centric Artistic Editorials

Nepenthes' Anything But Strong Capsule Explores Coastal Looks

Fashion label Nepenthes introduces its new captivating 'Anything but Strong' collection for the Spring/Summer 2019 season through an artistically charged lookbook. The seasonal pieces boast a strong coastal design influence and it features seasonal pieces drawn from South2 West8, Engineered Garments, an Needles. The entire editorial is directed by Japanese stylist Naoki Ikeda.

The overall coast-like aesthetic features naturistic themes as well, with paint and mime-influenced decor to elevate the range Some of the standout items highlighted in the lookbook include the Dome hat by Engineered Garments, the Tie-Dye 3 Cut hoodie by Nuudles, and the South2Westt8 Slack pants. To round out the Spring/Summer 2019 Anything but Strong range are the accenting footwear such as the Ghillie sneakers, Geta sandals, and Swedish Clogs.

Nature-inspired Fashion
Opportunity for fashion brands to incorporate natural elements and coastal design influences into their collections
Artistic Lookbooks
Opportunity for fashion brands to use creative, artistically charged lookbooks to showcase their collections
Sustainable Footwear
Opportunity for fashion brands to feature eco-friendly footwear made from materials such as cork and bamboo

Where This Applies

Fashion
Fashion brands can draw inspiration from this collection and use natural elements and creative lookbooks to differentiate themselves in a crowded market
Art and Design
Opportunity for artists and designers to work with fashion brands in creating artistic lookbooks and product collaborations
Sustainable Fashion
Brands can focus on developing eco-friendly footwear that is both stylish and environmentally conscious
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 25%
Activity 2%
Freshness 8%