The PLAYA Anti-Viral CBD Face Mask Reduces Irritation, Acne & Anxiety
Laura McQuarrie — November 5, 2020 — Lifestyle
References: playalondon & huffingtonpost
Months into the pandemic, consumers are investing in face masks that are more than just basic coverings, as seen with the PLAYA Anti-Viral CBD Face Mask. This mask is touted as the world's first anti-viral CBD face covering and it boasts an outer layer that's enhanced with an "active anti-microbial agent, reducing Covid-19 activity by 99.5%."
As its name suggests, the face mask also has an inner component that's infused with CBD to reduce skin irritation, anxiety and maskne. The washable and reusable face mask also shares a soothing eucalyptus scent and a design that's meant to help lipstick from smearing.
The mask helps to address a variety of concerns related to mask-wearing with features that are simple, soothing and sustainable.
Image Credit: PLAYA
As its name suggests, the face mask also has an inner component that's infused with CBD to reduce skin irritation, anxiety and maskne. The washable and reusable face mask also shares a soothing eucalyptus scent and a design that's meant to help lipstick from smearing.
The mask helps to address a variety of concerns related to mask-wearing with features that are simple, soothing and sustainable.
Image Credit: PLAYA
Trend Themes
1. Cbd-infused Face Masks - The trend of incorporating CBD into face masks offers an opportunity for disruptive innovation in the skincare industry.
2. Anti-viral Face Masks - The increasing demand for face masks with anti-viral properties creates opportunities for disruptive innovation in the personal protective equipment (PPE) industry.
3. Multi-functional Face Masks - The rise of multi-functional face masks, like the PLAYA Anti-Viral CBD Face Mask, opens up opportunities for disruptive innovation in the accessories and fashion industry.
Industry Implications
1. Skincare - The skincare industry can explore the integration of CBD into their products to address skin irritation, anxiety, and other mask-related concerns.
2. Personal Protective Equipment (PPE) - The PPE industry can develop innovative face masks with built-in anti-viral agents to provide enhanced protection against COVID-19 and other viruses.
3. Accessories and Fashion - The accessories and fashion industry can create fashionable and functional face masks that offer features like anti-viral protection, skincare benefits, and prevention of lipstick smearing.
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