Ready to Drink Tea Segment Takes Off

 - Apr 9, 2006
References: adagio & coolhunting
The ready to drink tea segment is starting to catch on in North America. Ready to drink tea is already highly popular in Japan. Basically, this means that in Japan, you can walk up to your 'friendly' vending machine store and get almost any unique tea your little heard desires, from white tea to jasmine tea, pre-bottled beverages are there to suit your needs. Now, that kind of innovation is coming to North America. Sweet.