Ideas
Explore the world's #1 largest database of ideas and innovations, with 474,279 inspiring examples.
Trend Reports
Discover why 1,274 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,924 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,274 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,924 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,220 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 474,279 cutting edge ideas.

Avian Chinese Gamer Desserts

Angry Birds Mooncakes Transform the Game Into a Delicacy

— August 16, 2011 — Lifestyle
Cake toppers, muffins and now the Angry Birds Mooncakes have made their way onto the market.

For those who are unfamiliar with the term mooncakes, they're a traditional Chinese dessert traditionally eaten during the Mid-Autumn Festival. Usually they're filled with a variety of pastes such as red bean and lotus seed. Now, the fiery avians are taking part in Chinese tradition by taking the form of the Angry Birds Mooncakes at a famous Hong Kong bakery chain called Maxim's Group.

These tasty delicacies will take the form of the characters from the game and will have the flavors of chocolate, mango and pomelo. With the Mid-Autumn Festival falling in September this year, citizens of Hong Kong will be enjoying their own taste of Angry Birds mooncake very soon. Hopefully it'll make its way to markets outside of Asia.
Trend Themes
1. Game-inspired Desserts - The creation of desserts inspired by popular games presents an opportunity for bakeries and confectionery companies to attract gaming enthusiasts.
2. Cultural Fusion Desserts - Combining traditional desserts with popular cultural icons opens up new possibilities for cross-cultural culinary experiences and innovative product offerings.
3. Limited-time Festival Treats - Creating specialty treats for specific cultural festivals allows businesses to tap into seasonal demand and offer unique, limited-time products.
Industry Implications
1. Bakery - Bakeries can capitalize on the trend of game-inspired desserts by creating their own versions of popular game-themed treats.
2. Confectionery - Confectionery companies can explore the fusion of traditional desserts with cultural icons to create innovative and marketable products.
3. Food Retail - The introduction of limited-time festival treats can attract customers to food retail outlets, driving sales and creating buzz around the brand.
1.7
Score
Popularity
Activity
Freshness