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Whole-Grain Microwave Popcorn

Angie's Boomchickapop is Debuting Its First Microwaveable Snack

— October 9, 2018 — Lifestyle
Angie's Boomchickapop makes a range of ready-to-eat, gluten-free snacks with whole-grain, non-GMO popcorn and it is now introducing its first microwaveable product. While consumers have been able to easily dig into Angie's Boomchickapop snack bags with flavors like Chile Lime, Salted Caramel and Cheddar Cheese, the new Real Butter Microwave Popcorn helps people to enjoy the brand's own take on fresh-popped popcorn.

For each cup of popcorn popped, the new Angie's Boomchickapop product contains just 35 calories, making it a simple snack choice for afternoons and movie nights alike.

As the demand for salty and savory snacks continues, popcorn has the potential to stand out as a light option that can be shared in a convenient, wholesome and healthy format.
Trend Themes
1. Healthy Microwaveable Snacks - The rise of healthier snack options in the microwaveable category presents an opportunity for innovative and convenient food choices.
2. Whole-grain Popcorn - The increasing popularity of whole-grain popcorn showcases the potential for a nutritious and satisfying snack alternative to traditional popcorn varieties.
3. Convenient Snacking Solutions - The demand for convenient, ready-to-eat snacks encourages the development of innovative products like microwaveable popcorn that cater to consumers' on-the-go lifestyle.
Industry Implications
1. Snack Food Industry - The snack food industry can capitalize on the trend towards healthier, microwaveable snacks by offering diverse product options to cater to consumers' changing preferences.
2. Microwaveable Food Industry - The microwaveable food industry has an opportunity to tap into the growing demand for convenient and time-saving snacks by developing innovative products like whole-grain microwave popcorn.
3. Health Food Industry - The health food industry can leverage the popularity of whole-grain and healthier snack options by expanding their offerings to include microwaveable choices that provide both convenience and nutritional value.
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