The beauty supplement space is full of general radiance-enhancing gummies, but Andie Glow Gummies are carving out their own lane with a unique formula to gradually build a warm, sun-kissed glow from within. These gummies tap into the benefits of carotenoids like lycopene and beta carotene, compounds found in colorful fruits and veggies, to help people say goodbye to the streakiness or unpleasant smell of self-tanner. Alongside red and orange pigments found in foods like tomatoes, watermelons, carrots and sweet potatoes, these gummies feature astaxanthin, the deep red carotenoid found in microalgae and seafood, for an additional boost.
As much as function, flavor is important to many supplement users, and low-calorie, vegan-friendly Andie Glow Gummies keep the experience feeling fresh and rewarding with a delicious fruity taste.
What Makes This Trend Stand Out
- Internal Sunless Tanning
- Rising demand for ingestible pigments creates opportunities for supplements that deliver gradual, odor-free skin coloration using food-derived carotenoids.
- Algae-sourced Actives
- Products leveraging microalgae-derived astaxanthin point to novel ingredient pipelines that combine marine bioactives with measurable beauty benefits.
- Flavor-forward Beauty Gummies
- Consumers prioritizing palatable, low-calorie formats open pathways for multisensory supplement design that blends efficacy with dessert-like experiences.
Sectors Adopting This
- Nutraceuticals
- The nutraceutical sector can integrate standardized carotenoid formulations to offer customizable, clinically-backed appearance-enhancing products.
- Cosmeceuticals
- Cosmeceutical brands blending topical and oral systems may emerge, pairing traditional skincare with ingestible compounds to achieve synergistic glow effects.
- Algae Biotechnology
- Algae biotech companies cultivating astaxanthin and other pigments could disrupt supply chains by providing sustainable, high-potency color actives for beauty and food applications.
