Ameyezing by Sederma is a naturally-derived cosmetic active ingredient that targets hyperpigmentation. It is also effective on dark vascular circles. It is said to help reduce the intensity of pigmentogenic oxidative and proinflammatory events by supporting the integrity of capillary walls.
The ingredient reinforces the fragile structures of the skin, which are composed of elastin and collagen. Sederma's team of scientists retrieved the component via supercritical Co2 extraction of Zingiber zerumbet rhizomes. It was sourced in the southeast region of Madagascar from an Ecocert For Life-labelled enterprise. Clinical testing conducted on people of varying skin tones concluded the effectiveness of the natural ingredient. It reduced melanin deposition in the eye contour, which led to a visible decrease in shadowing in the area.
Image Credit: Cosmetics Business
Why This Trend Is Growing
- Naturally-derived Discoloring Treatments
- The development of naturally derived treatments that target hyperpigmentation is a disruptive innovation opportunity for the cosmetic industry.
- Supercritical CO2 Extraction
- The use of supercritical CO2 extraction technology presents a disruptive innovation opportunity for the natural products industry to extract components from plants with high precision and without the use of harmful chemicals.
- Clinical Testing for Skin Tone
- The incorporation of clinical testing for people of varying skin tones presents a disruptive innovation opportunity for the skincare industry to develop products that are inclusive and effective for a diverse range of skin types.
Industries Being Reshaped
- Cosmetics
- The introduction of Ameyezing presents a disruptive innovation opportunity for the cosmetics industry to develop naturally-derived solutions for pigmentation and dark vascular circles.
- Natural Products
- The development of supercritical CO2 extraction technology presents a disruptive innovation opportunity for the natural products industry to extract components from plants with high precision and without the use of harmful chemicals.
- Skincare
- The incorporation of clinical testing for people of varying skin tones presents a disruptive innovation opportunity for the skincare industry to develop products that are inclusive and effective for a diverse range of skin types.
