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squarestreet's 'Aluminum' Watch Collection is Light as a Feather

 - Jul 7, 2016
squarestreet's new 'Aluminum' watch collection features accessories that are light as a feather. The Swedish-based watch company has designed a new timepiece made of aluminum, so that the wearer barely feels the watch on their wrist. The watch's tagline aptly sums up founder and designer Alexis Holm's vision -- "This is Aluminum. Simple. Perfect. Weightless."

The lightweight watch is only 2.3mm thick, yet has a battery life of 3.5 years, a second counter, and a date read out. The suave and elegant timepiece is available in three watch face colors and four styles for its genuine leather band.

No longer will men's watches need to be large, heavy timekeepers. Instead, Aluminum offers men a lightweight and remarkable watch option. Holm's new addition to his collection fits perfectly with his brand standard of innovation, moderation and honesty.