Psychedelic Streetwear Lookbooks

10.Deep Drops Its Summer 2018 Lookbook Entitled 'Altered States'

Fashion label 10.Deep introduces its latest 'Altered States' seasonal offerings for Summer 2018. The new capsule continues its ongoing theme of exploring psychedelic visual concepts, following its previous VCTRY line. The label spotlights a series of pattern designs and captivating hues adorning vintage streetwear silhouettes. The Altered States collection covers a range of apparel including graphic t-shirts, button down shirts, rugby shirts, pants, sweat shorts, bags and hats.

Some standout details of the range include the tiger embellishment on the Warrior shorts and the multibranding accent on the rugby shirts. Additional key pieces in the collection are the Void Moses checkered patterned pants, tie-dye shirts, and the allover print button down shirts. The Altered States series will be available online at 10.Deep and at select retailers.

Psychedelic Fashion
Disruptive innovation opportunity: Exploring innovative techniques for creating psychedelic visual concepts in clothing design.
Vintage Streetwear
Disruptive innovation opportunity: Revitalizing vintage streetwear silhouettes with updated patterns and captivating hues.
Graphic Apparel
Disruptive innovation opportunity: Designing unique graphic t-shirts and button-down shirts that stand out in the market.

Industries Being Reshaped

Fashion
Disruptive innovation opportunity: Incorporating psychedelic elements into fashion collections to attract a niche market.
Retail
Disruptive innovation opportunity: Introducing psychedelic streetwear collections to brick-and-mortar and online retailers.
Streetwear
Disruptive innovation opportunity: Exploring new approaches to vintage streetwear design with a psychedelic twist.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 73%
Activity 45%
Freshness 8%