Alcohol-Free Mouth Rinses

Tend's Tonic Mouth Rinse Features a Refillable Glass Decanter

Tend's alcohol-free mouth rinse is an oral care product that helps to turn an everyday task into less of a chore and more of a loving self-care ritual. The Tonic Mouth Rinse swaps harsh alcohol for xylitol (also known as birch sugar,) an ingredient that has been proven to fight tooth decay and gum disease, as well as deter the bacteria that's responsible for causing bad breath. Other natural ingredients that power the soothing formula include organic aloe vera juice, stevia leaf extract and natural mint flavors.

The first-of-its-kind oral care formula is delivered to consumers in a luxe, refillable glass decanter that helps to reduce the environmental impact of the product. Once it's time to refill the Tonic Decanter, individual Tonic Concentrate bottles can be purchased as needed.

Alcohol-free Oral Care
Developing innovative oral care products featuring natural and alcohol-free formulas to appeal to consumers with a preference for eco-friendly and healthier wellbeing options.
Refillable Packaging
Creating refillable or reusable packaging alternatives to improve both environmental sustainability and consumer convenience, while reducing long-term costs associated with single-use products.
Alternative Ingredients
Exploring the use of alternative and natural ingredients, such as xylitol and aloe vera, as a means to provide effective, alternative solutions for oral care, skincare, and personal hygiene products.

Where This Applies

Oral Care
Developing alcohol-free mouthwash options that incorporate natural ingredients and innovative packaging solutions to appeal to health-conscious and eco-friendly customers.
Packaging
Developing eco-friendly packaging solutions that prioritize convenience and sustainability, such as refillable glass bottles and reusable containers.
Health and Wellness
Investing in the development of natural and alternative ingredient solutions for the personal care industry to appeal to the growing number of consumers looking for sustainable, healthy, and eco-friendly options.
SCORE
1.4 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 27%
Activity 4%
Freshness 12%