Emojis have become a little more cultural with the launch of Afro Emoji. This collection of niche emoticons feature a variety of emojis depicting West African culture.
The app was birthed in Nigeria, though it is available worldwide. Afro Emoji consists of a very diverse set of emojis that focus on West African characters dressed in their traditional garments. Each character is accompanied by a familiar pan-African phrase in pidgin English. Some of these phrases include the iconic "abeg no vex," "e make brain" and "chai!"
Afro Emoji is plugging into a key demographic that is usually ignored by the technology industry, while allowing African Millennials to decorate their messages with a taste of their own culture.