Modernized Waterbed Mattresses

The 'Afloat' Bed Encourages Better Blood Circulation and More

The waterbed comes across as a bedroom relic from the past in the modern era, so the 'Afloat' bed has been designed to bring the aquatic mattress into the 21st century. The bed was designed by Charles Hall who is the man behind the first waterbed patent that was issued back in 1968 and features a futuristic design that makes it suitable for sleepers of all kinds. The bed is reported to perfectly fit the contours of your whole body, while also increasing overall blood circulation and keeping you at the optimal temperature, regardless of the season.

The 'Afloat' bed also comes with a foam frame to help it discreetly blend into your existing bedroom design, while a 100-night trial period allows consumers to try out the bed before committing to it.

Modernized Waterbeds
Innovations in waterbed technology such as the 'Afloat' bed increases comfortability, promotes better blood circulation and offers increased temperature regulation for restful sleep.
Futuristic Mattress Design
Incorporating modern design elements into traditional mattresses creates a unique consumer experience that stands out in the market.
Sleep Technology Advancements
Advancements in sleep technology provide customers with a wide range of mattress options that cater to specific sleep needs and preferences.

Sectors Adopting This

Mattress and Bedding Industry
The 'Afloat' bed and other modernized waterbeds offer a unique selling proposition that attracts consumers with specific sleeping needs.
Interior Design Industry
Modernized waterbed designs such as the 'Afloat' bed cater to individuals that prioritize aesthetics without sacrificing comfort.
Sleep and Wellness Industry
Innovations in sleep technology such as the 'Afloat' bed play a significant role in promoting better sleep which gradually equates to better health.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 79%
Activity 55%
Freshness 8%