Nike has created a special edition AF1 shoe, in honor of the New England Patriots latest Super Bowl win. The new shoes are Super Bowl LIII themed 'Air Force 1 Ultra Flyknit Low' sneakers. The shoes were recently released on the Nike website but were quickly sold out. The special edition AF1 shoe can also be purchased form StockX, for approximately $219.
The shoes feature all of the Patriots colors, a blue upper portion, and red trim are sharply contrasted with the white laces and sole of the shoe. A silver Swoosh is meant to resemble the Lombardi Trophy, and a heel branding reads "6X Champions." A tongue patch was also included, which has the Super Bowl LIII logo.
Image Credit: Nike
What's Driving This Trend
- Super Bowl-themed Sneakers
- The trend of creating limited edition sneakers to commemorate major sporting events such as the Super Bowl.
- Special Edition AF1 Shoe
- The trend of releasing special edition versions of popular sneaker models like the AF1 to cater to specific fan bases or occasions.
- High Demand Sneaker Releases
- The trend of sneakers selling out quickly after release, driven by hype and limited supply.
Who This Affects Most
- Sports Apparel
- The sports apparel industry can capitalize on the demand for Super Bowl-themed sneakers by partnering with sports teams to create exclusive merchandise.
- Footwear Retail
- The footwear retail industry can benefit from the popularity of special edition sneakers by stocking limited edition releases and attracting passionate sneaker collectors.
- E-commerce
- The e-commerce industry can leverage the high demand for limited edition sneakers by providing a platform for resellers to sell these sought-after items to collectors and enthusiasts.
