Featherweight Luxury Jackets

These Adidas Jackets are Perfect for Fall and Winter Activities

This all-new line of Adidas jackets is a result of the Porsche Design sport project, which brings together the best sports design minds from Adidas and the Porsche Design luxury brand. This collection includes sport jackets as well as high-performance parkas and elegant urban coats.

The collection of Adidas jackets includes a Bonded Down Jacket that is designed to keep out the cold as well as the wind. It has a fully weatherproof seam, and blends these performance attributes with quality craftsmanship and a clean, minimalist look that is very easy on the eye. The Light Down jacket on the other hand features a feather light feel and a glossy nylon shell.

As the weather gets chillier, you may want to consider one of Adidas' down coats that feature a premium filling of goose down and feathers.

Luxury Sport Performance
Exploring opportunities to merge luxury and performance in sportswear.
Weatherproof Seam Technology
Disruptive innovation opportunity in developing fully weatherproof seams for jackets.
Featherweight Down Coats
Creating lightweight and highly insulating down coats for colder weather activities.

Sectors Adopting This

Sportswear
Innovations in luxury sportswear that combine style and performance are gaining popularity.
Fashion Design
Fashion designers can utilize weatherproof seam technology to create stylish and functional jackets.
Winter Gear
Winter gear manufacturers can explore the potential of featherweight down coats for improved comfort and mobility in cold weather.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 44%
Activity 29%
Freshness 8%

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