Waterproof Basketball Sneakers

The Adidas Forum Hi GORE-TEX Shoes are Ready for Inclement Weather

The Adidas Forum Hi GORE-TEX shoes are a durable version of the footwear style that will provide wearers with the ability to take to the court or the city streets without having to deal with waterlogged feet. The sneakers maintain the original silhouette of the shoe style from 1984, but pair it with GORE-TEX material to provide breathability along with waterproofness. The sneakers also feature a texture B-ball upper to provide additional protection from splashing and puddles.

The Adidas Forum Hi GORE-TEX shoes are crafted with recycled material that has been generated from production waste to give them a slight eco-friendly edge. Priced at $160, the sneakers are great on the court but will also function well as an athletic footwear option for use during the fall or spring months.

Eco-friendly Athletic Wear
There is an opportunity to create eco-friendly versions of popular athletic wear while maintaining the same level of performance and style.
Weatherproof Footwear
There is an opportunity to develop footwear that can withstand various weather conditions without compromising comfort and style.
Sustainably-sourced Materials
There is an opportunity to use sustainable materials in production of footwear and athletic wear to address environmental concerns.

Where This Applies

Athletic Footwear
Athletic footwear companies can incorporate weatherproof and eco-friendly features in their products to appeal to conscious consumers who enjoy outdoor activities.
Outdoor Apparel
Outdoor apparel companies can look into incorporating waterproof and weather-resistant features in their products to make them more functional and versatile for consumers.
Sustainable Fashion
Companies in the sustainable fashion industry can explore the incorporation of weather-resistant and sports-specific fabrics in their designs to create environmentally-conscious and functional products.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 19%
Freshness 12%

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