Pentatonix is best known for being the latest winners of the now-cancelled NBC show The Sing Off. On the show, they were praised for being able to reinvigorate popular songs with their unique sound, which includes only 5 members and no instrumentals. Since winning the show, the acapella group has been hard at work on their upcoming EP, as well as uploading covers to their YouTube channel.
Their latest upload is a mash-up of Top 40 hits Wide Awake by Katy Perry and As Long As You Love Me by Justin Bieber. This video will surely spread across the web like wildfire, since essentially the band is not only talented, but add an extra level of novelty with their lack of musical accompaniment.
Key Themes Behind This Trend
- Acappella Trend
- The rise of the acappella trend in popular music presents opportunities for technology innovations that enhance and simplify vocal recording and post-production.
- Music-free Performance Trend
- The emergence of music-free performances opens the doors for new creative musical performances that challenge and redefine what music is.
- Hybrid Music Trend
- The integration of music-free performances with technology-generated soundscapes creates opportunities for a new hybrid music trend that blends human and digital performances.
Where This Applies
- Music Production Industry
- The emergence of the acappella and music-free performance trends has the potential to disrupt the music production industry by creating new demands for music mixing and mastering tools that cater to unique performance patterns.
- Live Music Industry
- The rise of the acappella and music-free performance trends presents new opportunities for the live music industry to create unique live performances that offer a new level of intimacy between artists and audiences.
- Audio Technology Industry
- The hybrid music trend presents disruption opportunities for the audio technology industry to create creative solutions that enhance and complement the human voice with technology-generated soundscapes.
