Eurovetrocap introduced Squeeze 2.0, an updated 200ml tottle designed for personal care and cosmetic brands, featuring a new PE blend with high elasticity and memory that makes the bottle soft to the touch and quick to return to its original shape after use. The system pairs the bottle with a Flip-Top Slim PP cap, enabling upside-down storage and a minimalist profile.
Squeeze 2.0 reduces weight by 45% compared with the company's Cilindro Alto Slim 200ml bottle, helping lower material use while maintaining functionality. Matte exterior surfaces and glossy interiors are designed to minimize product residue and support cleaner dispensing.
For brands, the lighter bottle can help reduce material consumption and transportation impacts while preserving user ergonomics. Compatibility with multiple Slim 200ml bottles also provides greater flexibility for line extensions and packaging standardization.
Image Credit: Eurovetrocap
What's Driving This Trend
- Lightweight Packaging
- Material-reduced bottle formats create space for cosmetics brands to lower shipping impacts while preserving everyday usability and shelf appeal.
- Shape-memory Plastics
- Elastic PE blends introduce new tactile and functional possibilities for squeeze formats that rebound quickly and feel softer in hand.
- Residue-reducing Design
- Contrasting matte exteriors and glossy interiors support cleaner dispensing experiences that can differentiate personal care packaging through reduced waste and mess.
Who This Affects Most
- Personal Care
- Lighter, ergonomic squeeze bottles align with demand for convenient daily-use formats that balance comfort, aesthetics, and lower material consumption.
- Cosmetics
- Standardized slim packaging systems give beauty brands more flexibility to extend product lines with consistent visual identity and reduced packaging complexity.
- Packaging Manufacturing
- Advanced resin blends and compatible cap systems signal opportunities for suppliers to develop lighter, multifunctional containers for high-volume consumer goods.
