Illustrator and makeup artist Isamaya Ffrench was recently given the title of i-D Magazine's newest beauty editor. The artist is known for creating a slew of captivating beauty looks that embody an artful and painterly quality. Mimicking abstract canvases, these portraits challenge the traditional notions that are commonly associated with beauty photography.
Smeared cosmetics and vivid hues of makeup are the bold elements that make these Isamaya Ffrench images so unique. The makeup artist finds beauty in imperfection and creates art that is both vivid and wearable. Isamaya disguises her human subjects, making them living canvases for her cosmetic art compositions. Overall, her finished works can be compared to vivid paintings that evoke an expressionist aesthetic.
Why This Trend Is Growing
- Abstract Beauty Photography
- Exploring unconventional beauty techniques and challenging traditional notions of beauty through abstract makeup compositions.
- Imperfectionist Makeup
- Embracing smudged cosmetics and unconventional application techniques to create unique and expressive beauty looks.
- Artful Beauty Portraits
- Transforming human subjects into living canvases that resemble vivid paintings, blurring the boundaries between makeup artistry and fine art.
Industries Being Reshaped
- Cosmetics
- Opportunities for brands to embrace unconventional makeup techniques and challenge traditional beauty standards.
- Fashion Photography
- Collaborations between photographers and makeup artists to create visually striking beauty portraits that blur the line between fashion and art.
- Fine Art
- Exploring the intersection of makeup artistry and fine art to create captivating and expressive portraits that challenge traditional aesthetic norms.
