Kiltie Grayscale Suede Sneakers

New Balance Adds an Additional Fringe Detail to the 996 Shoe

New Balance introduces a special version of the 996 shoe silhouette, which made its original debut back in 1988 and has seen new updates since. This time around, the iconic silhouette gets a vintage update with gray suede making up most of the upper paired with traditional design accents.

The 996 shoe is paired with a kiltie on top, which is a fringed covering that attaches to the laces and hands from the top section of the tongue area, which is a detail that is most notably seen on formal footwear. Additionally, there are also traditional touches of perforated details at the heel stripes and toe box to nod to old-school brogues for a retro feel.

Image Credit: atmos Tokyo

Vintage Sneaker Style
New Balance's update of the 996 shoe with vintage details offers opportunities for brands to incorporate classic elements into their sneaker designs.
Fringe Accents
The addition of a kiltie fringe detail to the 996 shoe presents potential for fringe to become a popular embellishment in the footwear industry.
Mixing Formal and Casual Styles
The use of a kiltie fringe detail on a traditionally casual sneaker offers potential for brands to experiment with combining formal and casual elements in their designs.

Who This Affects Most

Footwear
New Balance's release of the 996 shoe with unique vintage and fringe details creates opportunities for brands in the footwear industry to incorporate similar design elements.
Fashion
The trend toward incorporating vintage and classic design elements into modern fashion presents opportunities for brands to create clothing and accessories that appeal to consumers interested in nostalgia.
Retail
Retailers who carry sneakers and footwear can benefit from stocking products that incorporate unique and trendy details like the kiltie fringe on the New Balance 996 shoe.
SCORE
0.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 2%
Activity 6%
Freshness 12%