New Balance's 920 Sneaker Honors the Year of the Ox
New Balance introduces a new tonal iteration of the 920 sneaker model for the season as Lunar New Year approaches. This upcoming year honors the Year of the Ox and the shoe gets a celebratory tonal palette to mark the occasion. The upper is detailed with hues of red, black, and gold -- red being the main color.
This can be seen on the text visuals on the heel, tongue, and at the forefoot. It also details the N logo on the midfoot area of the sneaker. Black details make up the tongue and throat accents and can be seen at the forefoot and collar as well. The foundation features the ENCAP midsole to give a retro feel to the sneaker. Rounding it all out are black insoles stamped with golden details reading
"CNY."
Image Credit: Oneness
This can be seen on the text visuals on the heel, tongue, and at the forefoot. It also details the N logo on the midfoot area of the sneaker. Black details make up the tongue and throat accents and can be seen at the forefoot and collar as well. The foundation features the ENCAP midsole to give a retro feel to the sneaker. Rounding it all out are black insoles stamped with golden details reading
"CNY."
Image Credit: Oneness
Trend Themes
1. New Year-themed Sneakers - Opportunity for sneaker companies to create celebratory and culturally significant footwear for special occasions and holidays.
2. Tonal Palette Sneakers - Opportunity to design sneakers with a tonal color palette, creating a cohesive and streamlined look.
3. Encap Midsole Sneakers - Opportunity for retro-themed sneakers with ENCAP midsole technology, providing comfort and style simultaneously.
Industry Implications
1. Footwear Industry - Companies can create celebratory and culturally significant footwear for special occasions and holidays.
2. Fashion Industry - Industry should experiment with tonal palettes, combining colors for a cohesive and streamlined look for their products.
3. Sportswear/activewear Industry - Opportunity for retro designs with ENCAP midsole technology, allowing for comfort and style simultaneously, made for sports and fitness enthusiasts.
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