Photographer Charlotte Ea captures 'How Sweet It Is,' a 90s-inspired editorial lensed for style publication The Ones 2 Watch. Starring model Anne-Louise of Le Management in Copenhagen, the series is an homage to retro fashion picks and makeup looks that make a bold yet elegant statement.
Model Anne-Louise is captured lounging at home while sporting a wardrobe of patterned dresses, patent leather trousers, and statement furs that are handpicked by stylist Julie Garde. This 90s-inspired editorial also features hair and makeup looks by Jens J. Wiker who opts for citrus-hued and bright blue eyeshadows, buffed out brows and slicked back tresses.
This contemplative image series revives nostalgic fashions for a new generation and embodies an effortlessly cool and understated air.
Image Credit: <a target="_blank" rel="nofollow" href="http://www.charlotteea.com/">Charlotte Ea</a>
What's Driving This Trend
- Nostalgic Fashion Revival
- Opportunity for fashion brands to tap into the popularity of 90s-inspired styles and create retro collections that cater to a new generation.
- At-home Editorials
- Opportunity for fashion publications to create photography series that capture the essence of relaxed and contemplative at-home fashion.
- Bold Makeup Looks
- Opportunity for beauty brands to experiment with vibrant and unconventional eyeshadow colors, offering consumers a bolder and more expressive makeup experience.
Who This Affects Most
- Fashion
- Fashion brands can leverage the nostalgia for 90s-inspired styles and create collections that resonate with consumers.
- Photography
- Fashion publications can explore at-home editorials as a unique photography concept to engage their audience.
- Beauty
- Beauty brands can innovate by expanding their makeup product range to include more vibrant and unconventional eyeshadow colors, targeting consumers looking for bold and daring makeup options.
