A 24H Hydration Sunscreen is the latest launch from Sereko, India's debut psychodermatology brand, and it goes above and beyond delivering hydration and sun protection. This fast-absorbing crème-gel doubles as a moisturizer and pairs SPF 50 and PA++++ protection with shielding from blue light, pollutants, and environmental aggressors.
Fueled by super-soothing ingredients like cica and marine algae, this formula is instantly cooling and supportive of the skin barrier. Anti-stress and anti-anxiety properties are also present in the sunscreen thanks to NeuroCalm, a trademarked blend of natural, active, clinically tested ingredients to resolve skin problems from inside and out. NeuroCalm, created by Sereko and psychodermatologist Dr. Jafferany, is touted as “a revolutionary complex that turns stress into serotonin.”
What Makes This Trend Stand Out
- Neurocalm-infused Products
- NeuroCalm introduces a novel opportunity by blending skincare with anti-stress properties, appealing to consumers seeking holistic wellness solutions.
- Blue-light Protection Skincare
- The increasing incorporation of blue-light protection in skincare addresses modern digital lifestyle concerns, providing an innovative edge.
- Psychodermatology Advancements
- The growing field of psychodermatology merges mental health benefits with skincare treatments, highlighting a multidimensional approach to beauty.
Sectors Adopting This
- Skincare
- The skincare industry is evolving with products like Sereko's that offer both dermatological and emotional wellness benefits.
- Mental Wellness
- Mental wellness is increasingly intersecting with other industries, as evidenced by skincare products that also aim to reduce stress and anxiety.
- Cosmeceuticals
- Cosmeceuticals blur the line between cosmetics and pharmaceuticals, providing an avenue for innovations like Sereko's multi-functional sunscreen.
