It's hard to say Buick is an automaker for old people, the brand's current reputation, after seeing the 2018 Buick Regal GS. The new Regal GS features the same shapely design as the all-new Regal Sportback but it has more of a performance appeal. The V6 under the hood pushes out 310 horsepower with a nine-speed automatic transmission controlling all the action. To match its newfound oomph the 2018 Buick Regal GS has been given a sporty exterior redesign.
That sporty vibe continues on the inside. The 2018 Buick Regal GS is equipped with a flat-bottomed steering wheel, metal pedals and sport seats. One look at the Regal GS and the message is clear: This car is designed for young people. Whether or not they buy it is another thing. The new Regal GS will go on sale in early 2018 for $39,990.