This Fun 2013 Recap is Made Entirely in Play-Doh Clay
Laura McQuarrie — December 24, 2013 — Life-Stages
References: facebook & incrediblethings
Play-Doh’s ‘Year in Review’ is a comprehensive 2013 recap all made with its modeling clay.
The ‘Year in Play-Doh Moments’ album on Facebook shares moments from the big to the small to the strange. The Play-Doh sculptures include everything from the much-anticipated reunion of 90s boy band N*SYNC to the new addition to the Royal Family, the Cronut craze and of course, a rendition of a fox from one of the top YouTube viral videos from the year, ‘What Does the Fox Say?’
As well as showing a ton of possibilities for what Play-Doh can make in the hands of someone brimming with creativity, this is a really fun way to highlight some of the events that made headlines in 2013.
The ‘Year in Play-Doh Moments’ album on Facebook shares moments from the big to the small to the strange. The Play-Doh sculptures include everything from the much-anticipated reunion of 90s boy band N*SYNC to the new addition to the Royal Family, the Cronut craze and of course, a rendition of a fox from one of the top YouTube viral videos from the year, ‘What Does the Fox Say?’
As well as showing a ton of possibilities for what Play-Doh can make in the hands of someone brimming with creativity, this is a really fun way to highlight some of the events that made headlines in 2013.
Trend Themes
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Modeling Clay Recap — Opportunity for other modeling clay brands to create their own yearly recaps in a creative and fun way.
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Social Media Scrapbooking — Potential for social media platforms to offer personalized year in review videos or albums using user-generated content.
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Nostalgic Content Creation — Chance for brands to tap into nostalgia by creating throwback content like Play-Doh's recap using popular cultural references.
Industry Implications
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Toy Manufacturing — Toy manufacturers can explore the idea of creating interactive playsets that allow kids to recreate events from a specific year.
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Social Media — Social media platforms have an opportunity to enhance user engagement by offering personalized recaps or highlight reels of users' social media activities.
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Video Production — Video production companies can offer services to brands and individuals to create customized annual recaps in a creative and entertaining way.
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