Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

This Pink Baseball Cap Pays Tribute to Drake's Ballad 1-800-HOTLINEBLING

 - Oct 2, 2015
References: octobersveryown & highsnobiety
Drake recently put out his latest song 1-800-HOTLINEBLING that has been swooping the charts with its catchy hip hop beat and soothing melody. In honor of the new song release the OVO store has put out a pink baseball cap that transforms the basic cover art into a wearable pop culture item.

The OVO store is known for selling all sorts of Drake-themed merchandise and this strap back sport cap is a great addition to the collection. The hat is designed after the cover work for the song featuring a simple rose pink background complete with the words 1-800-HOTLINEBLING repeated over and over. The baseball cap features the same color scheme with the song title embroidered in white several times along the front. Currently the 1-800-HOTLINEBLING cap is sold out on the OVO website which is a testament to the song and artist' popularity.