These days, it's not enough for technology to merely function -- it also has to look good. Enter: luxurious tech, a new market that's gaining traction.
Technology is becoming increasingly extravagant; take, for example, the MICA bracelet. The wristband, which was created by Intel and Opening Ceremony, is designed to resemble a piece of glamorous jewelry. In addition to performing all of its essential functions, our technology has now become a reflection of our personal style. You can even dress up your existing products with opulent accessories or add-ons, such as golden phone cases or luxurious phone docks.
The biggest thing you can do to set yourself, and your technology, apart from the rest, is give it a touch of exclusivity by way of luxury.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
