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From Self-Cooling Workspaces to Rammed Earth Offices

 - Nov 2, 2011
These eco office innovations will have you looking at your own work space and wondering how it could use resources more efficiently. Solar panels, self-cooling systems and rain water reusage techniques are all things that you might consider if you want to step your own office up.

What I particularly like about these eco office innovations is that they all stand out and are compelling in their own right. A real stand out for me is the water-purifying office.

Implications - The eco movement is one that many consumers believe in passionately. Consumers are more likely to be loyal to a company that cares about social causes that directly affect the bottom line. Companies ought to find ways to align their brand with worthy causes that consumers are passionate about.