11 Transgendered Innovations

From Caster Semenya to Signature Fragrances

Following her victory in the 800m South African runner, Caster Semenya is being administered a gender test. The only problem is that if she turns out to be a man, she is automatically disqualified (of course).

It's not often that situations like this happen, so in honour of the Caster Semenya predicament, here is a collection of 11 transgendered innovations, from product branding to corporate takeovers.

Implications - From gender swap suits to transgendered cosmetics, the transgender world is slowly becoming more integrated into society. Thanks to shows like America's Next Top Model accepting a transgender contestant, the world is seeing examples of mainstream acceptance which provides a campaign for tolerance.

SCORE
3.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 67%
Activity 28%
Freshness 8%

Solutions for innovators working at the edge of change. We help transform emerging ideas into practical, durable solutions by combining strategic thinking, creative exploration, and hands-on execution.

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