YUMI Smoothies-to-Go, a line of shelf-stable smoothies made from whole fruits and vegetables, free from artificial preservatives and added sugar, and blended to deliver specific functional benefits. Thanks to a proprietary preservation process that minimizes heat exposure, YUMI's smoothies preserve more vitamins, color, and flavor than traditional high-heat methods, and deliver "convenient food that actually looks and tastes like the real ingredients it's made from," describes Angela Sutherland, co-founder and co-CEO of YUMI.
These functional smoothies for the whole family are ready to be grabbed in varieties like Apple, Banana & Dragonfruit with Protein; Cinnamon Apple & Sweet Potato with Probiotics, and Mixed Berry with Vitamin C + D.
YUMI Smoothies-to-Go just launched at Whole Foods Market locations nationwide, marking the company's largest retail expansion since its Target debut three years ago.
Shelf-Stable Functional Smoothies
YUMI Smoothies-to-Go are Blended to Deliver Specific Benefits
Trend Themes
-
Shelf-stable Fresh-profile Beverages — Products that retain fresh color, flavor, and nutrient profiles while remaining shelf-stable create new value propositions that challenge refrigerated categories.
-
Functional Ready-to-drink Nutrition — A move toward single-serve beverages formulated for targeted benefits such as probiotics, protein, or vitamin delivery is reshaping consumer expectations for on-the-go wellness.
-
Low-heat Preservation Technologies — Proprietary low-heat processing methods that minimize nutrient and sensory degradation enable alternative supply chains and extended distribution footprints.
Industry Implications
-
Retail Grocery Chains — Expanded shelf placement of shelf-stable functional beverages is altering category layouts and creating cross-merchandising opportunities between fresh, refrigerated, and ambient aisles.
-
Cpg Beverage Manufacturers — Brands that integrate nutrient-forward formulations with advanced preservation processes are positioned to disrupt traditional juice and smoothie suppliers.
-
Nutraceuticals and Probiotics — Formulating clinically relevant doses of probiotics and micronutrients into convenient beverage formats presents possibilities for new consumer-facing delivery systems.