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Kodiak Cakes Introduces New 'Thin and Crispy Cookies' Lineup

Kodiak Cakes, a pancake and waffle mix brand owned by L. Catterton, has announced the launch of an all-new baked snack product line called 'Thin and Crispy Cookies.' The new line will consist of three cookie flavors: Chocolate Chip, Chocolate Chip Walnut, and Oatmeal Raisin.

The new line of cookies is made with 100% whole grains and is entirely free of GMO-containing ingredients, making them a suitable snack option for health-conscious consumers. In addition, thanks to their hearty ingredients, each cookie packs a substantial 5 grams of protein.

Currently, 'Thin and Crispy Cookies' are available for purchase at Stop & Shop and Kroger stores throughout the United States, where they are being sold at the suggested retail price of $4.99 per box.
Trend Themes
1. Whole Grain Snacks - By using whole grains instead of processed ingredients, companies can tap into the growing demand for healthier snack options.
2. Protein-packed Snacks - Including high amounts of protein in snacks can give companies a competitive edge, as more consumers look for filling and nutritious snacks on-the-go.
3. Non-gmo Foods - Demand for non-GMO foods is on the rise, and companies can capitalize on this by offering products that are free from genetically modified ingredients.
Industry Implications
1. Health Foods - The health foods industry can benefit from incorporating whole grains, protein, and non-GMO ingredients into a variety of products.
2. Snack Foods - The snack foods industry can capitalize on the growing trend towards healthier snack options by creating products that prioritize whole grains, protein, and non-GMO ingredients.
3. Retail - Retailers can stay on top of the latest health trends by stocking their shelves with products that prioritize whole grains, protein, and non-GMO ingredients in order to cater to health-conscious consumers.

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