The SUMSEI Air Shower was showcased at CES 2024, introducing consumers to a body dryer integrated into a step-on platform. Inspired by nature, the Air Shower was created "to recall the sensation of allowing the wind to dry your body as you stand on a bed of sand and rocks."
On the platform, users experience a comforting yet powerful wind and their experience can be tailored by choosing a warm or cool mode. This alternative to drying the body with a naturally inspired breeze instead of a towel is ready to be experienced at several prestigious hotels in South Korea, including Signiel Seoul and Grand Walkerhill Seoul.
In Q4 2023, SUMSEI exclusively launched Air Shower on Amazon, making its bathroom innovation accessible to consumers in the United States.
Naturally Inspired Body Dryers
The SUMSEI Air Shower Dries the Body with a Comforting Breeze
Trend Themes
1. Naturally Inspired Body Dryers - The integration of body dryers into step-on platforms, inspired by nature and designed to mimic the sensation of wind drying the body.
2. Comforting Breeze Experience - The use of powerful yet comforting wind in body dryers, with customizable warm or cool modes, providing a unique and enjoyable drying experience.
3. Bathroom Innovation Accessibility - The exclusive launch of body dryers on Amazon, making this innovative bathroom product accessible to consumers in the United States.
Industry Implications
1. Hospitality - Inclusion of body dryers in prestigious hotels in South Korea, such as Signiel Seoul and Grand Walkerhill Seoul, offering guests a novel drying experience.
2. Home Products - The integration of body dryers into step-on platforms and their availability on Amazon, providing consumers with a new and convenient way to dry their bodies at home.
3. Consumer Electronics - The introduction of the SUMSEI Air Shower at CES 2024, showcasing the advancement of body dryer technology and its potential for widespread adoption.