Ketchup and mustard are classic condiments that people expect to encounter at food fairs but perhaps not in the way So Cute Ice Cream is bringing them to The CNE this summer. Wacky food fair is always on the menu and at the 2022 edition of the Canadian National Exhibition, people will get to experience "battle of the condiments in soft serve form" with ketchup- and mustard-flavored ice cream.
The condiment-inspired ice cream promises to be a sweet, savory and fun way to experience other favorite fair foods, such as pretzels and fries. These colorful, photo-worthy ice creams are ready to be enjoyed on their own or for the even more adventurous, swirled together. Complete with color-coordinated sprinkles, these ice cream treats promise to make the experience of this year's CNE unforgettable.
Condiment-Inspired Ice Creams
So Cute Ice Cream is Serving Ketchup & Mustard Soft Serve at the CNE
Trend Themes
1. Condiment-flavored Food - Disruptive innovation opportunity: Restaurants can experiment with introducing condiment-flavored dishes and snacks to their menus to add unique and unexpected flavors.
2. Unconventional Ice Cream Flavors - Disruptive innovation opportunity: Ice cream makers and brands can create unique and bizarre flavors to attract adventurous and novelty-seeking customers.
3. Colorful Food for Social Media - Disruptive innovation opportunity: Restaurants and food makers can create visually appealing and vibrant food that is perfect for social media sharing, enticing younger audiences and increasing brand awareness.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Companies can develop and launch new and unique food and beverage concepts and products to meet the growing demand for novel and experiential food experiences.
2. Frozen Dessert Industry - Disruptive innovation opportunity: Ice cream and frozen dessert makers can explore new flavor combinations and create unique and visually appealing products to stand out in a crowded market.
3. Social Media and Marketing - Disruptive innovation opportunity: Digital marketing and social media companies can help food and beverage brands create viral and visually appealing content to attract younger and technology-savvy audiences.