With its functional gummies, SmartyPants is on a mission to make better health accessible to everyone. The brand’s line of functional gummies offers something for everyone, with varieties formulated for toddlers and kids, teens, prenatal and postnatal women and more.
These mindfully formulated gummies feature Vitamin D3 for immunity, Vitamin K1 for bone health, and Vitamin B12 for energy and metabolism, plus fun flavors like Strawberry Crème, Orange Crème and Lemon Crème.
Functional gummies offer a convenient and enjoyable way for consumers of all ages to supplement their health, anywhere at any time. Chewable and delicious nature, gummies are easy to consume, and for many people, they’re more convenient than powders and palatable than capsules.
All-Ages Functional Gummies
SmartyPants' Healthful Gummies Support Toddlers, Teens & More
Trend Themes
1. Functional Gummies for All Ages - The trend of offering functional gummies that cater to different age groups provides a disruptive innovation opportunity in the health supplement industry.
2. Mindful Formulations for Health Gummies - The trend of formulating gummies with specific vitamins and flavors presents a disruptive innovation opportunity for companies in the health and wellness industry.
3. Convenience and Enjoyment of Gummies - The trend of offering chewable and tasty gummies as a convenient health supplement option creates a disruptive innovation opportunity in the consumer goods market.
Industry Implications
1. Health Supplements - The health supplement industry can capitalize on the trend of offering functional gummies tailored to different age groups.
2. Health and Wellness - The health and wellness industry can take advantage of the trend of formulating gummies with specific vitamins and flavors to offer unique and targeted products.
3. Consumer Goods - Companies in the consumer goods industry can seize the opportunity to create innovative and convenient health supplement options with chewable and tasty gummies.