One of the newest launches from Mad Hippe is Serum A Serum, an active-packed skincare solution that combines three bioactive retinoids and bakuchiol, a popular, non-irritating plant-based retinol alternative.
Alongside retinol, HPR and Retinyl Linoleate, this multi-benefit skincare serum contains other hero skincare ingredients like hyaluronic acid, polyglutamic acid and hydrating actives for plumping, soothing and visibly revitalizing the skin. This newly updated multitasking serum is beneficial for addressing everything from fine lines and wrinkles to discoloration and roughness with its potently packed formula.
Mad Hippie recently relaunched its brand with a fresh look and feel that elevates its problem-solving products made with potent actives and ingredients that are kind to skin and the environment alike.
Active-Packed Serums
Mad Hippie's Serum A Serum Combines Three Forms of Retinoids & Bakuchiol
Trend Themes
1. Active-packed Serums - The rise of multi-benefit skincare serums packed with potent ingredients like retinoids and bakuchiol presents disruptive innovation opportunities in the beauty industry.
2. Bioactive Retinoids - The incorporation of bioactive retinoids in skincare formulations offers disruptive innovation opportunities for brands to create effective anti-aging products.
3. Non-irritating Alternatives - The demand for non-irritating alternatives to traditional retinol in skincare products provides disruptive innovation opportunities for brands to develop gentle yet effective solutions.
Industry Implications
1. Skincare Industry - The skincare industry can benefit from disruptive innovation by incorporating multi-benefit serums with active ingredients to address various skin concerns.
2. Beauty Industry - The beauty industry can explore disruptive innovation by focusing on the development of bioactive retinoid formulations that target aging skin effectively.
3. Cosmetics Industry - The cosmetics industry has the potential for disruptive innovation by introducing non-irritating alternatives like bakuchiol as a gentle yet powerful option for consumers.