Amid the COVID-19 pandemic, many companies have shifted their conferences to an online platform, including renowned brand SaaSr Annual — the largest community conference centered around 'software-as-a-service' that brings in over 50,000 SaaS executives, founders, and VCs attendees. The virtual conference will include more than 200 live, handcrafted sessions as well as prestigious speakers including the Founder and CEO of Zoom and the Chief Technology Officer at Shopify, among others.
The SaaSr Annual virtual conference does have another benefit to attendees (besides being able to attend from the safety of their homes) — the price has been drastically reduced. The two-day event is free to watch and the VIP Startup Founders & Execs Pass, or the Investor Pass, is offered at a reduced cost with more access to networking and mentorship opportunities.
Immersive Software Conferences
SaaStr Annual Announces a Virtual Conference Amid COVID-19
Trend Themes
1. Immersive Virtual Conferences - The COVID-19 pandemic has accelerated the shift towards immersive virtual conferences, creating opportunities for businesses to develop and innovate their virtual event-based services.
2. Live-streamed Interactive Sessions - The demand for live, interactive sessions during virtual conferences is increasing, creating opportunities for businesses to experiment with new technologies and engage attendees in novel ways.
3. Virtual Networking and Mentorship - The trend of virtual events is facilitating the growth of virtual networking and mentorship, opening up opportunities for businesses to build stronger professional relationships in a remote setting.
Industry Implications
1. Event Management - The virtual conference trend presents a disruptive opportunity for event management companies to re-imagine their service offerings, incorporating new technologies and platforms to create more immersive and interactive experiences for attendees.
2. Software-as-a-service (saas) - As leaders in the SaaS industry continue to host virtual conferences, it is important for other SaaS companies to adapt quickly and develop innovative ways to stand out and engage attendees during these events.
3. Technology and Communications - The shift towards immersive and interactive virtual conferences increases the demand for technology and communication services, providing opportunities for businesses to develop new tools and services that support virtual events.