The growing plant-based burger concept Next Level Burger is celebrating Pride Month in a big way this year with the launch of its new Peachy Passion Pride Shake.
Created specifically to celebrate the LGBTQ+ community, the new Peachy Passion Pride Shake is a tasty creation with a rainbow-hued twist. The exclusive Pride Month drink consists of house-made organic soy or organic coconut soft-serve ice cream, which has been hand-spun with organic peaches and passionfruit. This peachy shake base is then topped with fluffy whipped cream, rainbow sugar, and a rainbow love gummy candy on top.
Alongside the new shake, each Next Level Burger location will also be making donations to local LGBTQ+ non-profit organizations chosen specifically by the team members of each Next Level Burger store.
Peachy Pride Month Shakes
Next Level Burger Just Debuted Its New Peachy Passion Pride Shake
Trend Themes
1. Plant-based Pride Foods - Opportunities for plant-based food and beverage companies to create unique and inclusive products for seasonal events such as Pride Month.
2. Charitable Cause Marketing - Brands can leverage seasonal events such as Pride Month to align their products with charitable causes, build brand awareness and support underrepresented communities.
3. Limited Edition Food and Drink Menu - Opportunities for brands to generate buzz and excitement by creating exclusive and limited edition menu items for seasonal events such as Pride Month.
Industry Implications
1. Food and Beverage Industry - The food and beverage industry can capitalize on seasonal events such as Pride Month to create unique and inclusive products and generate buzz around limited edition menu items.
2. Non-profit Industry - Non-profit organizations can benefit from partnerships with brands that align with their mission and can leverage seasonal events to raise awareness and funds for their cause.
3. Marketing Industry - The marketing industry can play a key role in identifying opportunities for brands to align their products with relevant seasonal events such as Pride Month and execute campaigns that build awareness and support underrepresented communities.