Orange is the flavor of the month over at Wienerschnitzel with the return of the brand's fan-favorite Orange Cream Dipped Cone and Orange Cream Shake, as well as the launch of the new Orange Cream Float.
Available for a limited time this summer, Wienerschnitzel is letting you enjoy the delicious taste of orange and vanilla in the form of a cone, shake, or float. The Orange Cream Dipped Cone consists of Tastee Freez vanilla soft serve dipped in a hard orange dipped shell. For something sippable, the Orange Cream Shake takes the same Tastee Freez vanilla soft serve and blends it with orange cream cone dip to create a thick shake. Lastly, the new Orange Cream Float combines Tastee Freez vanilla soft serve with Orange Fanta soda.
All three items are available from participating Wienerschnitzel restaurants across the U.S.
Soft Serve-Infused Sodas
Wienerschnitzel's Orange Cream Float is a Summer Dream
Trend Themes
1. Soft Serve-infused Sodas - There is a trend of infusing soft serve ice cream with different flavors of soda to create unique and refreshing beverages.
2. Limited Time Offer - Offering seasonal or limited time menu items is a trend that can create excitement and drive customer engagement.
3. Fan-favorite Flavors - Brands are capitalizing on the popularity of certain flavors, like orange cream, to attract and satisfy their customer base.
Industry Implications
1. Fast Food Restaurants - Fast food restaurants can incorporate soft serve-infused sodas in their menu to attract customers and differentiate themselves from competitors.
2. Ice Cream Shops - Ice cream shops can experiment with different flavors of soft serve-infused sodas to offer unique and innovative options to their customers.
3. Beverage Industry - Companies in the beverage industry can explore partnerships with fast food chains to create soft serve-infused soda collaborations for a limited time, creating a buzz and driving sales.