Cowboy Chicken is taking a break from chicken this fall and introducing a new Brisket Sandwich and Sweet Potato Fries.
While Cowboy Chicken is best known for its wood-fired rotisserie chicken and Wild West sides, its latest menu additions are sure to be just as big a draw. The new Brisket Sandwich consists of juicy and tender chopped brisket topped with yellow onions, sliced jalapeños, bread-and-butter pickles, and barbecue sauce, all on a pillowy brioche bun.
Alongside the savory new option, guests can also add new Sweet Potato Fries. This dish consists of waffle-style sweet potato fries topped with a sweet and savory combination of cinnamon, sugar, and salt. While the new Brisket Sandwich rounds out the brand's menu, the new Sweet Potato Fries will only be available from September 4 to October 15, 2023.
Jalapeño-Topped Brisket Sandwiches
Cowboy Chicken Just Dropped a Juicy New Brisket Sandwich
Trend Themes
1. Wood-fired Rotisserie Chicken - Cowboy Chicken started off with wood-fired rotisserie chicken and now they are expanding their menu with a new Brisket Sandwich.
2. Savory New Options - Cowboy Chicken introduces its new Brisket Sandwich and Sweet Potato Fries to offer guests more savory choices.
3. Limited-time Special - Guests will have a limited time to try the new Sweet Potato Fries from September 4 to October 15, 2023.
Industry Implications
1. Restaurant Industry - Cowboy Chicken's new menu additions in sandwiches and sides cater to the restaurant industry.
2. Fast Food Industry - With the introduction of the new Brisket Sandwich and Sweet Potato Fries, Cowboy Chicken disrupts the fast food industry with unique flavor combinations.
3. Food Service Industry - The limited-time availability of Sweet Potato Fries creates a demand for this exclusive product in the food service industry.