Away launches its new capsule in the form of the Neon Collection which highlights two vibrant tones of the Paradise Pink and Kiwi colors. The capsule includes the classic luggage of the Large suitcases, the Bigger Carry-on, the set of 4 of Inside Packing Cubes, the Everywhere Sling Bag, and the Cosmetics Bags. All of these are designed to complement one another and match.
The suitcases are all finished with a glossy look to allow the bright tones to stand out even more. It is also dyed at the exterior detailing -- this includes the zippers, handles, and trimmings. The functioning elements that round out the capsule include the "360-degree spinner wheels, TSA-approved combination locks, and an interior organization system featuring a compression pad and water-resistant laundry bag in contrasting colors."
Neon Tonal Premium Luggage
Away Presents its New Neon Collection of Bright Travelling Goods
Trend Themes
1. Vibrant Luggage - The trend of bold, bright, and colorful luggage sets to make travel more fun for customers.
2. Personalized Travel Accessories - Offering customers tailored cosmetic bags or inside packing cubes that match their luggage color to put emphasis on the importance of travel customization.
3. Dedicated Travel Gear Collections - Create travel accessories and luggage collections that function together, forming a united travel gear kit for customers.
Industry Implications
1. Travel and Leisure - Companies in the travel and leisure industry can design and create unique, colorful, and high-quality luggage and travel accessories to meet consumer demands.
2. Fashion and Accessory - The fashion and accessory sector can create luggage styles and accessories that fit the trends of personalized travel gear collections which incorporate unique, bright colors to match consumer desires.
3. E-commerce and Retail - E-commerce and retail companies can develop and introduce dedicated travel collections of their popular merchandise taht adds to the personalization that consumers want when traveling.