Range-Focused E-Bikes

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Magicycle Added Two Premium E-Bike Versions of its Previous Models

Magicycle announced a new line of e-bikes that will expand upon its Magicycle Cruiser series of bikes. The new bikes are the ultra long-range 'Magicycle Cruiser Pro' and the step-thru 'Magicycle Ocelot Pro.' The Cruiser Pro features a similar step-over frame to its predecessors with a few key improvements. The Pro version boasts a stronger battery, a more generous hydraulic suspension fork, and a 750-watt motor that delivers up to 1,000w of peak output.

The Magicycle Ocelot Pro, on the other hand, improves upon the step-thru design as well as the performance specifications of its predecessors. This e-bike features a maximum range of 80 miles per charge, a top speed of 28 miles per hour, and the same 750-watt motor as the Cruiser Pro. However, the Ocelet Pro has widened fat tires, a lowered frame for increased stability and comfort, and an abundance of cargo space above the rear wheel that make it an excellent all-purpose, long-range e-bike.
Trend Themes
1. Ultra Long-range E-bikes - Opportunity for companies to innovate this space with even more powerful batteries and longer ranges for electric bike enthusiasts.
2. Step-thru E-bikes - Opportunity to disrupt the e-bike industry by making it more accessible for people who have a hard time standing over bikes with traditional frames.
3. All-purpose E-bikes - Opportunity for companies to create e-bikes with more cargo space and features that make them practical for everyday use, beyond just recreation.
Industry Implications
1. Electric Bike Manufacturing - Opportunity to produce more advanced high-range, step-thru, and all-purpose e-bikes that fill niches in the electric bike market.
2. Sporting Goods Retail - Potential for retailers to market specifically to e-bike enthusiasts looking for ultra long-range and all-purpose bikes, possibly partnering with manufacturers to create exclusive models.
3. Sustainable Transportation - Opportunity for companies in the transportation industry to expand the use of e-bikes as a sustainable mode of transportation for people who traditionally drive cars for longer commutes.

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